TYBR Health

Project Overview

TYBR Health—developers of innovative B3 Gel for preventing post-surgical adhesions in tendon repair—partnered with Vuelab to develop their brand guidelines and positioning strategy, along with a comprehensive suite of sales and marketing assets to support their product launch.

Working closely with TYBR's leadership team, our creative team gained deep insight into their groundbreaking surgical solution and developed brand guidelines that effectively communicate B3 Gel's unique properties and clinical benefits. We created a complete marketing ecosystem including presentation templates, brochures, website designs, and social media content that maintains consistent brand messaging across all touchpoints.

Our video production included a series of Mode of Action animations demonstrating how B3 Gel works at the cellular level, along with a high-impact product launch hype video highlighting key benefits. This integrated visual approach provides TYBR with powerful tools to communicate their innovative solution to surgeons, distributors, and investors. As TYBR's ongoing creative partner, we continue to support their growth with fresh content and strategic creative direction.

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Details
SERVICES:
3D Animation
Landing Pages
Brand Guidelines
CAD Cleanup
Concepting
Design System
Development
Event Assets
Motion Renders
Positioning
Print Assets
Social Media
Static Renders
Storyboarding
Quotation marks.

The Vuelab team truly understood what we were trying to accomplish with our B3 GEL™ visualization. They took our scientific concepts and translated them into sophisticated, modern visuals that will resonate with surgeons while maintaining the scientific integrity we needed.

Ian Dawson
Strategic Marketing

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